About Us

Background / History

Apex Sports was founded in the year 2011 with the aim to give the Indian Cue Sports fraternity a forum that meets their end-to-end requirements. From exquisite pool tables and snooker tables to premium cues, cue cases, and cue & table accessories, our offerings extend beyond equipment, encompassing training resources, organizing tournaments, and more.

As dealers and distributors of premier global brands, we are dedicated to providing our customers with the highest quality equipment and accessories. Our commitment to excellence is reflected in our close collaboration with National and State Associations, ensuring that we remain at the forefront of industry trends and advancements. This collaboration enables us to consistently offer our clients access to the finest products and services available in the market.

Through our extensive dealership network spanning across the nation, we have streamlined access to our wide range of products, making it simpler than ever for individuals and organizations alike to procure our offerings. Whether you're a professional seeking top-tier equipment, an enthusiast looking to enhance your game, or an organization aiming to host tournaments, we stand ready to provide unwavering support and guidance at every stage of your journey.

Over the years, Apex Sports has grown into a space that serves top professionals to enthusiasts, Snooker Parlours, Clubs & Gymkhanas, Hospitality (Hotels & Resorts), Educational Institutes (Schools, Colleges, Universities), Real Estate Developers/ Residential Societies, Corporates, Co-working Spaces, State Associations, Celebrities, etc. for ‘any & everything around Cue Sports’ under the same umbrella. Here’s what made it happen:

Widespread professional network
The team that understands the sport
Focus on the quality of the game
Strong business acumen

Our Journey

2011

Apex Sports Promotion was founded

2011

Conducted Coaching Camp with Del Hill

2013

Organized RKG Tournament

2014-16

Held multiple coaching camps in association with Yasin Merchant Snooker Academy

2021-22

Amassed authorized dealership of Legends, Mark Williams, Talisman, Century, Omin Cues, Phoenix cues

2022

Authorized Dealership of Kamui

2022

Became Cue & Cue Accessories Partner of BSFI and Exhibited at Billiards & Snooker Nationals

2023

Exclusive Distributorship of Taom in India, and Distributorship of Star (Xingpai) Tables for North & West India

2023

Conducted Indian Nationals Pool Championship on behalf of BSFI

2023

Partnered with Gujarat State Billiards Association (GSBA) to conduct State Championship on Apex A-1 Championship Snooker Tables

2023

Partnered at the Billiards & Snooker National Championship as Live Streaming Partner of Tamil Nadu Billards & Snooker Association (TNBSA) & BSFI

2024

Partnered with Gujarat State Billiards Association (GSBA) for holding rights of State Title Sponsorship for 3 years

2024

Organizes the TAOM MAXRACK All India Open 8-ball pool Championship, Goa

2024

Live Streaming Partner & Sponsor for CR Realty Western India Billiards & Snooker Championship 2024, Mumbai

2024

Official Table Partner of the West Bengal Billiards Association for the Bengal Snooker League, 2024 and Pro-Am, 2024

2025

2025 - Official Live Stream Partner for 91st Billiards & Snooker Nationals 2024-25 with a grand exhibit on-site

Vision / Mission

Our Vision

Apex Sports aims to create a world where cue sports unite and fascinate all.

Our Mission

Empowering Indian cue sports with global excellence by offering top-quality equipment, trainings, tournaments and enhancing playing experience at all levels.

Team

Shivam Arora

Chief Executive Officer & Founder

Mohsin Achhava

Chief Finance Officer & Managing Director

Rinkesh Pathak

Chief Operating Officer

Satyam Arora

Chief Marketing Officer